The baby name Harper has become a trademark
The name Harper has already strongly associated at all with the surname Beckham. And to continue, the girl's parents decided to register her name as trademark. WomanHit.ru tried to figure out what it means.
Victoria Beckham has registered the name of his five daughters "Harper Beckham" in the government for intellectual property. This means that the girl was allowed to sell branded products under this brand. And protects her name in the entertainment industry and prohibits anyone acting in the field of music, film or television, use this name or alias.
Right of ownership of trademark "Harper Beckham" before it reaches the age of majority is owned by her mother. And that Mrs Beckham has the right to decide what products will flaunt the name of her daughter. According to the documents, the trademark applies to beauty tools (ink, wrinkle cream, hair dye, bronzers, lipstick), Souvenirs (postcards, wrapping paper, Christmas decorations), stationery (pencils, pens, sharpeners) and toys and games (children's play houses, dolls, jigsaw puzzles, inflatable trampolines).
So baby Harper officially became part of the "brand Beckham". The names of her older brothers — 18-year-old Brooklyn, 14-year-old Romeo, and 12-year-old Cruz — also long been registered. As well as their parents that David has become a trademark in 2000, and his wife two years later. At the moment, the brand "Beckham" is estimated at half a billion dollars.
By the way...
In 2012, shortly after the birth of her daughter blue ivy, her parents beyoncé and Jay-Z also tried to register the name of the baby. But it turned out that such a trademark already exists. It was registered in 2009 and belongs to a small Boston company for weddings. The owners of the company absolutely do not want to change its name, and the star couple went to court. However, the law sided with the wedding office and refused to beyoncé and Jay Z. In the end, the couple of artists has registered his daughter's name as "blue ivy Carter".the brand, Victoria Beckham, Beyonce, Harper Beckham